5 Perfect Promo Pairings
Peanut butter and jelly. Salt and pepper. Pinot noir and gruyere. All perfect dynamic duos. And like fine wine and cheese pairing, promoting your brand is all about finding the perfect harmony. And you know what makes your promotional efforts […]
Read More >3 Mind-Blowing Stats That Prove Direct Mail Rules!
Digital Marketing experts have found that in just ONE day, Americans are exposed to 4,000 – 10,000 pieces of advertisement. With so many digital and physical marketing channels, it can be very difficult to capture the attention of your audience. […]
Read More >The Promo Love Matrix
I love gift-giving. That’s probably one of the reasons why I founded Blezoo; since promotional products and branded apparel are essentially gifts that companies distribute! I’ve always wondered though, why some promo items are held onto for years and others […]
Read More >10 Ways to Make Your Merch Look Smart
How can you decorate branded merch for your audience so that it feels less like an ADVERTISEMENT? Here are our go-to ways to make your merch look smart! 1) Use debossing on the merch. This makes it less in-your-face. Plus, […]
Read More >7 Top Promo Picks of 2023
Our team routinely attends industry tradeshows to stay educated on the best and brightest in promotional products. New items, improved printing capabilities, and beyond! Being around promotional products as long as our team has, it takes something extraordinary to catch […]
Read More >Most Pop-Up Shops Fail. Here’s How To Make Yours A Success.
Let’s face it, most company merch stores are bad. Why? Because they are littered with lowest common denominator branded products. This is because the stores lack agility, get quite stagnant, and fall behind the times. Should I go on? Not […]
Read More >Engaging Your 5 Senses with Experience-in-a-Box
Sense #1: Hearing 👂 One way we like to include sound in an Experience-in-a-Box is with a sound tube. It allows you to play an 8 second audio clip that plays once the box is opened. You could play a […]
Read More >2 Ways to Delight Your Clients
At Blezoo, our love language is definitely giving gifts. I think that’s a given when you work with promotional products. 😏 One of our clients recently posted on LinkedIn about a package that they received from their rep, and it […]
Read More >5 Things to Ask Before Starting a Promotional Project
I wanted to share the 5 things that every marketing manager (or anyone who orders promotional products and apparel) needs to ask and answer before they start a promotional project. At Blezoo, we call it our Compass System. We’ve found that […]
Read More >3 Ideas for Transforming Your Marketing Efforts with QR Codes
Whether or not you watched Superbowl LVI, you probably heard about the CoinBase QR code commercial. It was a clever play on the iconic bouncing DVD logo meme, featuring a colorful bouncing QR code directing users to a sign-up bonus. […]
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