promotional intelligence report
promotional intelligence report
outside the box. inside the budget.™

Quality vs Utility vs Attractiveness

In a poll asking what were the reasons they kept promotional items, consumers’ answers were pretty clear: with the exception of wearables, attractiveness was lowest on the totem pole. Quality and Utility are the across-the-board attributes that prevent a consumer… Read the full article…

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Plastic Straw Alternatives

In the U.S., we use 500 million straws a day! That is enough straw waste to wrap the circumference of the earth 2.5 times or to fill Yankee Stadium over 9 times in a year. Now imagine that magnified by… Read the full article…

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Cold and Flu Season

It’s Cold & Flu Season! Did you know that (according to WebMD) 5-20% of the US population will contract the flu? Use the power of promos to combat sickness this season with these helpful germ-fighting products.     14oz Ceramic… Read the full article…

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The Power of the Pen

Did you know that the average pen goes through 8-10 owners? And because there are so many different price points to pens, they will literally fit within any budget. Opt for a higher quality pen and you will increase the… Read the full article…

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The Cork Comeback

The cork trend is going strong in home interiors, fashion, and promotional products. Lightweight, durable, and soft to the touch, this material stands the test of time.

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There’s a New Tariff in Town

Regardless of political affiliation, it’s important to discuss how recent developments in the trade war with China are affecting the promotional product industry. Here are the top three things to note: A 10% tariff has been imposed on nearly half of… Read the full article…

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Now Introducing… Braille Printing

Braille – Level 1 Level 1 Utilizes Standard Height Advantages of Level 1 • No additional run charges for Braille Level 1 (normal drinkware run charges apply) • Free PMS Matching available on braille dots Additional Notes • If logo… Read the full article…

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Case Study: Cooler Bag

CASE STUDY: Dual Compartment Cooler Bag INDUSTRY Corporate Office WHAT IT WAS PURCHASED FOR Company picnic every year for employees and families. Chosen due to the roomy size of the bag, the mesh separator, and $10/person budget. HOW IT WAS… Read the full article…

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