The Secret Sauce of Pop-Up Shops: Tips and Tricks

Posted by Tori Simmons |

Let’s cut to the chase: most company merch stores are, well, not great. Why? They’re often filled with the same old branded stuff, lacking in excitement and flexibility. And don’t even get me started on the headache of managing inventory […]

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Color Me Impressed: How Color Choices Can Boost Your Brand

Let’s talk about something that’s often overlooked but super powerful in our branding efforts: colors. Vibrant hues on products do a lot more than just look pretty, they play a massive role in how people perceive and engage with our […]

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Holiday Gift Guide 2023

Believe it or not, Q4 is upon us! And that means it’s time for you to start thinking about your holiday gifts. ☃️ Our team compiled this amazing holiday gift guide with our top picks for holiday gifts this year. […]

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5 Perfect Promo Pairings

Peanut butter and jelly. Salt and pepper. Pinot noir and gruyere. All perfect dynamic duos. And like fine wine and cheese pairing, promoting your brand is all about finding the perfect harmony. And you know what makes your promotional efforts […]

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3 Mind-Blowing Stats That Prove Direct Mail Rules!

Digital Marketing experts have found that in just ONE day, Americans are exposed to 4,000 – 10,000 pieces of advertisement. With so many digital and physical marketing channels, it can be very difficult to capture the attention of your audience. […]

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The Promo Love Matrix

I love gift-giving. That’s probably one of the reasons why I founded Blezoo; since promotional products and branded apparel are essentially gifts that companies distribute! I’ve always wondered though, why some promo items are held onto for years and others […]

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10 Ways to Make Your Merch Look Smart

How can you decorate branded merch for your audience so that it feels less like an ADVERTISEMENT? Here are our go-to ways to make your merch look smart! 1) Use debossing on the merch. This makes it less in-your-face. Plus, […]

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7 Top Promo Picks of 2023

Our team routinely attends industry tradeshows to stay educated on the best and brightest in promotional products. New items, improved printing capabilities, and beyond! Being around promotional products as long as our team has, it takes something extraordinary to catch […]

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Most Pop-Up Shops Fail. Here’s How To Make Yours A Success.

Let’s face it, most company merch stores are bad. Why? Because they are littered with lowest common denominator branded products. This is because the stores lack agility, get quite stagnant, and fall behind the times. Should I go on? Not […]

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Engaging Your 5 Senses with Experience-in-a-Box

Sense #1: Hearing 👂 One way we like to include sound in an Experience-in-a-Box is with a sound tube. It allows you to play an 8 second audio clip that plays once the box is opened. You could play a […]

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