Promotional Intelligence Blog

Personal Branding

I was asked recently about what I thought would be important skills for business school graduates entering the professional workforce. Of course business acumen, hard work and creativity are all essential in differentiating yourself, but one topic that I thought […]

Love Your Competition

Let’s keep it real: the competition is doing it’s best to take your lunch money every day. Conversely, you’re doing your best to eat away at their market share. There’s no love lost, but is there really a reason you […]

Promotional Intelligence Report & Website Refresh

Right on schedule Blezoo has launched it’s website version 3.2 which is newly responsive to any device you are using (shout out to the mobile users out there, much easier to read huh?). One of the key elements of the […]

New Inspiration For 2014

At Blezoo we’re always in the lab with a pen and a pad thinking of new ideas, combining old ones and peering into our crystal ball. Sometimes that’s not enough so we set out into the world meeting with vendors […]

Thinking Pink

It’s October (already)! Have you been thinking ‘pink’ about your promotions?

Put Pen To Paper

SHOW ME the Value

In a nutshell, ‘value’ added is trading something (usually money) and getting something of value immediately, or in the long run, that is worth more than what you’ve exchanged. In the instance of the advertising specialty industry, our job as […]

Less Than 4 Degrees of Bacon

I recently read a report that via Facebook you could connect any 2 people in the world with (on average) 3.74 steps. This is the type of connectedness that would make even Kevin Bacon jealous. If planes shrunk the world […]

Bot Revealed

Many of you have already seen this video featuring our new Blezoo Bot. Below is a FAQ revealing a little more info about the Bot’s history: Frequently Asked Questions What is the Blezoo Bot? It is a loyal Bot owned […]