“Lights, Camera, Action..” by Kiera Pergram of Blezoo:
Think back to the first advertising products. Maybe the first thing that popped into your head was the Macy’s catalog, or maybe a billboard. Usually on said catalog or billboard was a cliché’ phrase that was going to persuade you to buy/use the product. Not anymore! Recently advertising has gone from calendars and metal signs, to recycled water bottles and laptop skins. Now- a-days if you dream it, it can be done. Oh, you wanted to get a message across in a brochure? Now we are able to print all kinds of marketing materials with different imprint processes, and we can customize it specifically to you. Some of the new materials have lights, some have sound, and now some have VIDEO.
Before, in a brochure you were limited to just words on paper. As if that would do your company justice! These new printed video cards allow you the opportunity to engage your audience by using a full color imprint AND a customized video that speaks your brand. You have the ability to incorporate up to 20 minutes of live video content into a printed brochure, mailer, or card. You can tell your brand’s story instead of trying to explain it all on a few folds of paper. With this tool you don’t have to tell the customer about your product’s features and benefits, you can show them!
Different sizes and layouts allow for versatility to customize this product to fit your needs. If you are looking for a small item for a direct mail campaign or a large brochure for a conference, this item can be tailored for your event. Screens range from 2.4” – 4.3”, allowing this product to reach a variety of price points to fit your budget. Some units are even available with a chapter selection button and volume controls. This is the perfect item to SHOW off your company’s greatest features.
