A new STEM university has been born! Florida Polytechnic University wants to provide a re-usable tool that promotes the University and also identifies with its high-tech student demographic.
Create a unique yet functional piece of artwork that displays the futuristic aesthetic of the Innovation, Science and Technology Building. We also focused on a promotional product that could house orientation papers and serve a dual use.
Blezoo created a custom neoprene laptop holder that was printed full color edge-to-edge and then sewn together. Important emphasis was put on customizing the edge with the exact purple in Florida Poly’s style guide. After all, this was the official launch of the brand and this was imperative!