promotional intelligence report
promotional intelligence report
outside the box. inside the budget.™

Subtle Promotions

Last fall, The Guardian shared research that showed a dramatic shift in how consumers are buying branded merchandise. When buying products such as handbags, for instance, consumers in double-digit percentages are flocking to no logo or minimal logo pieces which… Read the full article…

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The Whole 9 (Holiday Items Which Will Be Out Of Stock!)

Although it’s still October we’re feverishly working on finding holiday gifts for our customers. Why? Because by mid next month all of the good stuff will be out of stock! Holiday promo items are great for: team recognition, customer loyalty,… Read the full article…

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Say My Name, Say My Name

Ok, I have to admit. I was one of those UCF season ticket holders who received their package this summer and was grinning from ear to ear when I saw this poster. It was personalized, with my last name, on the back… Read the full article…

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7 Tips for Promotional Preparedness

Here are tips on how you can make your promotions effective & effortless:   1. Tiered system. Have on-hand a variety of items that are appropriate for different situations. By having things tiered off, you’re set for any occasion. Example:… Read the full article…

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What’s the competition doing?

They’re marketing the heck out of their business whether you can see it or not. In a recent Advertising Specialty Institute survey, promotional product Third Quarter sales are up 13.1% over the last 2 years, with Blezoo’s numbers up significantly… Read the full article…

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Focus on Day Dreaming

Finding the perfect promotional product takes marketing focus, but it also takes creativity to shake up the status-quo.  Below we take a look at some excerpts from Scott McDowell’s article about ending ‘Business As Usual” about creativity & focus: Nancy… Read the full article…

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Drawstring To Space Age

Backpacks are a great way to promote your brand with longevity. One of my favorite promotional products that I have ever received was a high quality premium backpack that I received from Citrix. I love it. It has every compartment… Read the full article…

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Case Study: Agility Matters

This week we’d like to highlight the case study for a ‘2-color Mug’ project that Blezoo’s Kiera Perrino worked on for Xcellimark. This highlights the importance of product sourcing agility to solve those last minute challenges to deliver! Product: 2-color… Read the full article…

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