promotional intelligence report
promotional intelligence report
outside the box. inside the budget.™

Welcome Kits & Why Every Business Needs One

We ship lots of things. Even so, our WELCOME KIT is one of the most important parcels that we have been shipping for 8+ years! So what is this welcome kit you speak of? It is a physical mailer that… Read the full article…

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Say My Name, Say My Name

Ok, I have to admit. I was one of those UCF season ticket holders who received their package this summer and was grinning from ear to ear when I saw this poster. It was personalized, with my last name, on the back… Read the full article…

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Promokemon Go!

I’ve never seen anything catch fire as quickly as Pokemon Go! Everywhere I’ve been for the last few days there are people running around playing it. There are key lessons we can learn from the success of this augmented reality… Read the full article…

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Focus on Day Dreaming

Finding the perfect promotional product takes marketing focus, but it also takes creativity to shake up the status-quo.  Below we take a look at some excerpts from Scott McDowell’s article about ending ‘Business As Usual” about creativity & focus: Nancy… Read the full article…

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Is Your Brand An Innovator?

Some of our clients are always asking about what the newest promotional products are but then a funny thing happens. Often they wait to see others use them in their promotions before they try them out. Habits like these are… Read the full article…

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Brand Loyalty

Brand loyalists have been known to revolt when products/services shift or a re-branding changes the logo they have grown to love. Recently, the Gap changed their logo & were forced to change it back because of a disconnect with their… Read the full article…

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Top 5 Marketing Mistakes

Whether you are selling lemonade, promotional products or vacuum cleaners there are pitfalls in marketing that you need to avoid. Here are my 5 Marketing Mistakes that businesses make: 1) Inconsistent Message – A symptom of this is a disconnect… Read the full article…

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Customer Service As Marketing

There are so many companies that I’m brand loyal to because of the great customer service they give! When it is enjoyable to deal with someone you keep going back even if the price might not always be the best…. Read the full article…

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